PinnedRoshni GhediainUX CollectiveHow you can leverage UX design processes for your digital acquisition marketing strategyYou may have heard the phrase “marketing and design are different sides of the same coin.” This couldn’t be truer than it is today due to…Sep 10, 2020Sep 10, 2020
Roshni GhediaUsing Mindsets as a research method for user profiling: How tapping into users’ ways of thinking…Let’s set the scene here, what are mindsets?Sep 1, 2021Sep 1, 2021
Roshni GhediaUX Case Study: Redesigning the purchase flow for Elmo — an electric vehicle companyOverviewAug 2, 2020Aug 2, 2020
Roshni GhediaDesigning a new feature for Upwork’s freelance platform: A UX concept projectUpwork is known as a global freelancing platform where businesses or individuals connect to conduct business for their hiring needs. It…Jun 28, 2020Jun 28, 2020
Roshni GhediaThe Little Explorer — A visual identity for a kids’ news app.As part of General Assembly’s design course, I created a visual identity for a kids’ news app which I named “The Little Explorer”. I…Jun 14, 2020Jun 14, 2020
Roshni GhediaProject 2 — Nib & Ink Stationary ShopIndividual concept project with some group elements. The result was a mid-fidelity prototype for a local stationary shop and a final…Jun 6, 2020Jun 6, 2020
Roshni Ghedia“I need something new to watch!” — A movie-based UX concept projectThis app makes it easier to discover a super tailored recommendation of a show to watch, without needing to browse through all your…May 23, 2020May 23, 2020
Roshni GhediaIntroducing Closet Doctor — A UX Case StudyWhat is the Challenge?Feb 13, 2020Feb 13, 2020
Roshni GhediaA Tablet Application for Hairdressers: A UX Concept ProjectThe following project will uncover the creation of a new tablet application hairdressing salons can use to improve customer satisfaction…Feb 8, 2020Feb 8, 2020
